Welcoming a new patient into your treatment chair is like going on a first date. You both want to make a good impression, have so many questions, and are hoping to find your perfect match. There are many ways to navigate that budding relationship. We asked our practitioner Claire Lebamoff, RN, how she approaches patients who are new to aesthetics. How do you start with a new patient? I always start by asking their main concern. I try to focus on being educational, but I also

Contrary to what you may think, we are all educators. We might not all be educating other injectors, but each and every one of us are educating our patients on a daily basis. They know we have expertise and they come to us because we are the specialists. From "does this wrinkle look right?" to "my skin has changed so much post-baby"; they bring us their concerns and we bring our skill, knowledge, and talents to help them. One tool that we've implemented to both support pati

As aesthetic practitioners, we know a thing or two about skin. Everything we offer is dependent on tissues that are hydrated and healthy....