Blogs have been around for over two decades, and I thought they were dead with the rise of social media channels such as tiktok and Instagram. But I've realized that my Instagram followers don't in general give a damn, whereas my Patreon supporters do. So, what's the difference between the two audiences?
Instagram followers in general are scrolling quickly and your lucky to get a like or a comment. Mostly people curious with a bit of spying. But what I have come to notice on Patreon is that when I take the time to write something lengthy many of my patrons respond back. Im so grateful for people taking the time to read and then even better contribute!
With patreon I understand that health care providers are subscribing for my shared knowledge and because of that I am dedicated. Whereas social media for me is quick, sharing my philosophy, no filters and general silliness with the odd reality post.
Blogging offers the opportunity to create high-quality, detailed content that adds significant value to your audience and brand. For small businesses, blogs serve as an excellent tool to build and engage with a community of like-minded individuals, including injectors, and share updates about the latest happenings at The Confidence Lab. Moreover, blogs are optimized for search engines, making it easier for people to find and share the content, which can significantly expand the reach of the blog and the brand.
My favorite part of our blog is 'where are they now?'. Interviewing health care providers who have come to us for aesthetic training. Asking them questions that could help and guide you.
Welcome to my first post. Thank you for your time. Rana